Our passion for pets drives us to offer pet owners the highest quality, best value products through great retailers who care

Our business is built on customer satisfaction and loyalty. We want our customers to love working with us, value our business relationship and actively recommend us to others.

We are honest and open in our communication, we respect our employees and customers at all times. Our reputation is built on integrity which we uphold at all cost.


We continuously strive to be the best we can. We are open to learning and feel rewarded by doing a great job every day.

We take personal responsibility for the areas under our control and will act upon every opportunity to improve the customer experience.

We achieve better results and are more agile when we work together towards common goals. We are open and challenging whilst supporting each other.