Pedigree News

Walter Harrison’s Ultimate Goldfinch Mix scoops PATS Telford 2016 New Product Showcase Award

Published: 09/2016

Following detailed deliberations and final choices made by a team of expert retail judges, the PATS Telford 2016 New Product Showcase Award winners were announced on September 25th at the Telford International Centre.

Walter Harrison’s Ultimate Goldfinch Mix won the Bird Product Award and was presented to Chris Richmond, Walter Harrison’s Brand Manager, by Karen Pickwick, Director of pbwnews magazine. Judges comment included “Stand-out packaging and a food for birds that everyone wants to have in their garden. Well priced.

On receiving the award Chris commented “We are delighted to have won this award which comes on the back of a complete relaunch of the Walter Harrison’s brand. The relaunched range was showcased for the first time at PATS Telford and we have received tremendous feedback from retailers. What makes this award even more important is that is has been voted for by retailers who have clearly decided it is a must stock, profitable line.

Walter Harrison’s Ultimate Goldfinch Mix scoops PATS Telford 2016 New Product Showcase Award

Walter Harrison’s Ultimate Goldfinch Mix is a blend of seeds and grains specifically developed to attract a wide variety of Finches into the garden. Available in two pack sizes, 2kg and 12.75kg, this is one product from the Walter Harrison’s offering which includes a range of seed mixes, straights, suet, mealworms and fat balls alongside a range of feeders and accessories.

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