Pedigree News
Saki-Hikari consumers move ahead in the fashion stakes
Published: 08/2009
Hikari, the world leader in the manufacture of Koi nutrition are supporting their super premium Saki-Hikari fish food range this summer with an on-pack promotion. Consumers simply collect barcodes from special 2kg or 5kg promotional packs, equivalent to 6kg, which can then be redeemed through the post for a free Limited Edition Saki-Hikari branded polo shirt. The comfortable cotton shirts, which are available in sizes M, L & XL are worth £12.99 at RRP. The promotion runs from the 1st July to the 30th Nov 2009.
As well as being highlighted on pack the promotion, which has been designed to reward existing loyal customers as well as attract new users, is being supported in store with eye-catching point of sale. A national advertising campaign including full page adverts in leading aquatic consumer magazines is also in place.
Saki-Hikari has been developed on the back of decades of first hand breeding experience and considerable insight from a number of Japan’s top professional breeders. The world’s first scientifically developed pro-biotic Koi diets Saki-Hikari is used by ‘All Japan Show Grand Champion’ winners in back to back shows since 2003.
The Saki-Hikari range of diets includes Basic, Growth, Colour Enhancing and Multi-Season, all of which are available in small, medium and large pellet sizes. If you want the very best for your customers Koi look no further than the leader in Koi nutrition worldwide – Saki-Hikari.
Don’t miss out on this opportunity to grow your sales. Stock up now on special promotional packs of Saki-Hikari, the choice of champions.
If you would like more information please contact our Customer Services Team on 0115 9823900 or email .
